Every Business Needs An Email Server

If you have an online website for your business, it is vital that you have an email server as well. This does not need to be one specifically created for your business, but you do need to have a way for people to email you.

Regardless of what contact details you have available, emailing is one of the most common ways customers will send enquires including questions and reviews to businesses. Without this information on your website, you are limiting the ways people are able to contact you.

This is something that is extremely easy to add to your website. It can even just be an additional line of text showcasing an email address. But you will find by having this you are able to receive more enquiries, as well as more positive reviews.

If you are unsure of how to begin an email server or set-up an email address. Talk to your website developers and they will be happy to include this on your website.

Why Should Every Business Have A Professional Website?

When running a business, you must have a professional website. It is easy to be drawn in and use online website builders to create your website. These can look like the more affordable option, but it is not always going to be the best for your business. We personally prefer professionally designed websites for businesses. By investing in using a professional website designer you are going to gain a unique website that amplifies your business. This is something you will not get when using a website builder. Of course, these are going to cost more, but they are worth the investment for your business. A website becomes the online portfolio for your business. You want this to be outstanding and perfectly sell your business. A professional website designer and developer is going to bring a wide variety of benefits you wouldn’t even think of. A website that is specifically tailored to you and your website.

Are Freelance Web Developers Worth The Cost

When looking to have a website developed for your business, you have a few options, do you work with a website development company, build it yourself, or work with a freelance website developer. Today, we want to share whether working with freelance web developers is worth the cost.

Each freelancer is going to be different, with different skills and price points. But to understand whether it is going to be worth it, you want to compare the prices. Think about what aspects they can bring that other people or companies can. They are going to bring a service to you that is unique by working with a single person rather than loads in a big company. However, you may find their response time is longer if they are a single person working on more than one project at a time.

So, will you choose freelance or will you go for the larger company?

Skills To Look For In A Web Designer

When you choose to work with a professional local web designer, it is important that you look out for these key skills before starting ht project with them.

First and foremost, you want to ensure that the web designer has excellent communication skills. When you are working on such an important project together, you want to ensure their communication skills are to a high standard. If they have good communication skills, you are more likely to relieve updates on your project, and they are more than likely to take your thoughts on board.

Another key skill you want to look out for in a professional web designer is their attention to detail. See how they present themselves, see how their previous project has gone. By looking at themself and their previous work you will gain an insight into their attention to detail. This will help you to know that they want your website to be perfect and it won’t be a rushed job.

The Different Stages of Website Creation

When you are creating a website for your business, you need to go through all of the different stages of website creation. Today, we are going to share these with you to ensure you do not miss a step.

Firstly, you need to conduct your research. This involves researching how you are going to build your website, what company you are going to work with and what you need to be looking out for.

The next step is the design stage. This involves creating a design for your website and your business brand. This will help you to visualise what your businesses website is going to look like.

Following on from this is website development. This is where you will work with a web developer who will build your website and make it a real website. Whilst your website is being developed you should work on the written content for your website. You can either write the content yourself or work with a professional content writer.

Should I Work With A Freelance Web Developer?

When you are looking to create your first website for your business you will come across a few options. You can either design and build this website yourself using your skills or a website builder, you can work with a web development company, or you can work with a freelance website developer.

Today, we are going to discuss with you the facts of working with a freelance website developer, including the main benefits and disadvantages of this working way.

Benefits of working with a freelance web developer

There are such a wide variety of benefits when you choose to work with a freelance web developer. One of the main benefits of this being that you will be supporting a single person with their small business. So rather than your money going to a large company, you will be helping a single person with their business and supporting their family.

Another benefit of working with a freelance website developer is the experience you will get. When working with a freelancer you will be getting a one on one experience with the developer. They will want to create a good impression on your so will work tirelessly to create the dream website for you.

Disadvantages of working with a freelance web developer

One of the main disadvantages, when you choose to work with a freelance web developer, is that there will not always be the guarantee they will always be a web developer. They may take a career change, meaning your website could be left with no updates or work. You may also find that you are not given the after support like you are with a larger company.

Some freelancers will offer you support packages, but these services may be something you need to pay extra for to help support them with their time.

The Benefits Of Working With A Professional Website Designer

When you are wanting to have a website for your business, after securing a domain name, the next step is to design your dream website. Now, some people will choose to design their website themselves, whereas others will choose to have a professional do this for them. Today, we are going to share with you some of the benefits of working with a professional website designer.

They Know The Trends
When working with a professional website designer, it will be clear to see that they know what the current trends are. They will be able to design you a website that fits in with current trends. Meaning it will be bound to wow your audience and bring you, new customers.

They Have The Skills
Designing a website is challenging. Meaning one of the main benefits is that professional website designers have the skills. They know what software is best for website designing. What tools are best to be used. How to label their designs effectively for developers who are going to build them.

They Work With Developers
Most professional website designers will have a developer that they work closely on projects. Whether this is someone from the same company or a fellow freelancer. This means that if the developer simply says something is not possible, they will be able to quickly redesign this aspect into something that will work along with the coding.

They Will Save You Time
Designing a website does take a lot of time. Working with a professional developer will save you time as this is what they do for a living. Meaning you will be able to focus on other aspects of your business whilst your website is being designed and developed.

Working with a professional website designer is a more efficient way to have your website designed and developed. Yes, it will cost you more money, in the long run, to have this done professionally. But, it will save you huge amounts of time and potentially make your website more approachable and easy for customers to use.

The Benefits of Working With A Social Media Expert In Northampton

As their name would suggest, these people are social media experts! They know how to maximise the use of social media for companies or personal benefit. So, what are the main benefits of working with a social media expert in Northampton?

As previously mentioned, the main benefit is that they know how to work social media to your benefit. They understand the algorithm of each social media platform, especially the one they specialise in. Meaning they know what to do to get you seen. They know how to make your presence known and worthwhile!

Another reason why working with a local expert is ideal is because they take the stress away. Running your own social media alongside your own business can be stressful, with you never being sure when to post or what to post. A social media expert takes this stress away for a simple monthly fee. You will not regret paying for this extra help.

What To Look For In A Social Media Manager

There may become a time where you need to hire a social media manager to run your businesses social media. Now, it can be difficult to decide who to hire for your social media, so we are going to share with you our top tips.

Look For Previous Experience
One of the best things you can do is looking for someone that has previous experience. This gives you the best opportunity to grow your business. Unless you are someone who is willing to train up a new recruit in the area for lower pay.

View Their Own Social Media Accounts
If they have their own business or have any experience. You should look at the previous accounts they have run themselves. This will give you a true indication of what their social media style is.

Talk To The Openly
When looking to hire someone as your social media manager you should talk to them openly. Ask them about their experience. How they will run the social media accounts. If they have an interest in your business industry and how they will be able to gain interaction.

What To Look For When Working With A Web Development Company

Working with a web development company is easier for some businesses. Mainly those that are not as skilled in website development, and really desire and professionally created website for their business. But choosing a website development business to work with can be challenging with there being many web development companies in Northampton and the rest of the UK. So, today we are going to share with you some aspects you should look out for when choosing a website development company to work with.

Where Are They Based?
One of the first aspects you need to consider is where they are based. Some companies will require you to go and visit them for in-person meetings. Therefore, you will not want to work with a company that is too far for travel. You should have a limit in your mind that you stick to, making it easier for you to only search for website development companies within your radius.

What Services Do They Offer?
You should also consider what services they offer. Some companies will only offer you the design and development of your website. Meaning you will need to write content, blogs and SEO yourself. While other companies offer all the services under one roof. Therefore meaning you can have all your website needs supplying to you.

What Do Their Customers Say?
You should always look into and take note of reviews that have been left on their website and social media pages. This will give you a clear idea of whether or not they are a good company to work for. Reading what other people have to say gives you an insight that is different from people who are working within the company.

Their Own Website
Most importantly you should look at their own website. Their website will be some of their best work. This should give you the wow factor. If it does, go ahead with working with them. If it doesn’t keep looking and you’ll find it soon enough.